Sodo Pizza
A healthy pizza delivered by runners. The money made on the pizza's goes to the charity the kids are training their marathon for.
I was living in East London (Clapton) in an area where many youngsters could benefit from sports and community. And on the corner was my favourite pizza place: Sodo Pizza. Without a delivery service. Tom (Gong) and I connected the dots, got TBWA involved, a lot of my running friends, and the rest you can see in the video below. Sodo Pizza and a local running charity now have the tools to continue this event themselves.


Chime For Change
A global campaign to raise funds and awareness for girls' and women's empowerment.
Whilst working at Mother, I was part of a team of 10 who pitched for the project, came up with the concept, name and design. The Sunshine Company then executed it.


Boots N07
Press ads and in-store for Boots N7. I wrote and art directed them, and Ryan McGinley shot the photos.
We didn't photoshop the models, which was new at the time.
We didn't photoshop the models, which was new at the time.
Agency: Mother London


Whilst working on Boots, Anya Driscoll and I wrote the weekly charm lines for 3 months:

Mikado
Made together with Tom Gong, at Fallon London.

Lidl
Made together with Tom Gong, at TBWA London.

George ASDA
A TVC for school uniforms of George, the clothing line of ASDA.
Made together with Tom Gong, at Fallon London.